Linked to this post is my recent American Banker article on the dangers
of using an incomplete performance measure-return on equity (ROE) Performance. ROE
is incomplete because it ignores risk. Thus, when used as a performance measure
it encourages management to assume more risk in pursuit of their ROE
objectives. This can produce problematic growth initiatives including high risk
M&A.The article also provides a back of the envelope approach to calculate
the cost of equity, and how it can be used to set performance objectives.
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